Practicing Management Culture to Empower Team Growth —— Tianjie Industrial’s “Role Model, Coach, Service” Management Executive Speech Contest Successfully Concluded

2026-05-23 20:11


To fully implement the company’s core management culture of “Role Model, Coach, Service” and guide management executives to clarify roles, enhance capabilities and build synergy, Tianjie Industrial successfully held the Management Executive Thematic Speech Contest on May 23. Aimed at managers at department head level and above, the contest focused on “Setting an Example, Being a Coach, and Providing Service”. Mao Hongyou, founder of Yixiang Brand, was invited as a special judge, providing a platform for management executives to exchange experience, showcase talents and grow together.



The contest was well-organized and judging was standardized.Fourteen management executives delivered speeches on stage. A four-party judging panel composed of the Ideology and Strategy Group, directors, unit leaders and outstanding employee representatives conducted comprehensive scoring based on five criteria: theme, expression, demeanor, practical integration and time control, in line with the principles of fairness, impartiality and openness.

In his opening speech, the Chairman emphasized that the quality of an organization lies in the performance of its executives, and the mission of the management team is to enable employees to gain a sense of achievement, fulfillment and honor.



The contest was lively and wonderful. Contestants focused on the theme, combined years of management practice and personal experience, interpreted the understanding and practice of management culture with sincere words, vivid cases and profound insights, showing the pragmatic, responsible and dedicated spirit of Tianjie’s management executives.


The speeches were sincere, touching and insightful. Zhang Guoqing elaborated on the responsibilities of executives, proposing that “executives should act as role models, coaches and service providers, and unite the team to promote development”. His speech struck a chord with the audience. Li Yuanhui practiced the spirit of role model through frequent business trips, stressing “to be involved and lead by example”. Zhang Xiao’er interpreted responsibility and original aspiration through personal experience, noting that “managers should not only plan overall but also serve sincerely”. Xie Zhongzheng shared insights from the production frontline, emphasizing leading by example, coaching and serving frontline work. Pan Yunxia realized that “true emotional intelligence is to uphold rules with warmth”. Dai Yinli, with 30 years of experience, said that “a role model is light, a coach is support, and service is the original aspiration of management”.

Mao Hongyou, chief judge, gave professional comments and instant feedback. He emphasized that speeches should be solid in content and vivid in delivery, encouraging better communication through emotion and body language. He spoke highly of the contest, praising the speeches for being thematic, practical and inspiring. He encouraged executives to improve expression skills and practice management culture to empower high-quality team growth.

After comprehensive evaluation, the contest awarded first, second and third prizes: First Prize to Zhang Xiao’er from the Shared Services Department; Second Prize to Dai Yinli from the General Manager’s Office; Third Prize to Zhang Guoqing from the Channel Development Department. All contestants showed solid competence and cultural identity, providing valuable experience for all managers.


The contest concluded, but growth continues. The event is an important measure for Tianjie Industrial to deepen management culture and empower executives. The Chairman emphasized that managers should be role models, coaches and servants. “Follow me” is better than “Do it”, and empowering the team is the core value of management. In the future, the company will continue to build growth platforms, internalize the philosophy of “Role Model, Coach, Service”, and inject continuous momentum into the company’s high-quality development.

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